Jersey National Park

Jersey National Park protects the island’s wild heart, inspiring locals and visitors to explore, respect, and protect its stunning natural landscapes and cultural heritage.

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Jersey National Park

Jersey National Park protects the island’s wild heart, inspiring locals and visitors to explore, respect, and protect its stunning natural landscapes and cultural heritage.

Back

Jersey National Park wanted to inspire both locals and visitors to connect more deeply with the island’s wild spaces.

Despite having breathtaking landscapes and strong environmental values, their social presence wasn’t reaching younger families or showcasing the adventure children can have in the spaces. into meaningful engagement around conservation.

Our Strategy

We created a short-form video campaign that blended cinematic storytelling with authentic family adventure.

Through the “Switch Netflix for Nature” series, we captured real family moments exploring Jersey’s coastline, woods, and trails - designed to encourage outdoor exploration and highlight the Park’s message of preservation.

The Results